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HomebuildingHomebuilding
Inside Lennar’s playbook: Bigger incentives and market share over margin

Inside Lennar’s playbook: Bigger incentives and market share over margin

In Q2 2025, Lennar spent an average of 13.3% of the final sales price on sales incentives—its highest incentive rate since 2009.

Lance Lambert
Lance Lambert
Regional housing market analysisRegional housing market analysis
Monthly home price analysis spanning over 800 metros and 3,000 counties
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Monthly home price analysis spanning over 800 metros and 3,000 counties

ResiClub PRO | The Lance Lambert House Price Tracker just got updated to include our latest house price analysis.

Lance Lambert
Lance Lambert
The state of the housing market in June 2025, as told by ResiClub
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The state of the housing market in June 2025, as told by ResiClub

Join us for ResiClub PRO's monthly webinar on June 23rd.

Lance Lambert
Lance Lambert
HomebuildingHomebuilding
A goldmine of homebuilder data just dropped—here are ResiClub’s 4 big takeaways
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A goldmine of homebuilder data just dropped—here are ResiClub’s 4 big takeaways

ResiClub PRO | What the latest data reveals about how giant homebuilders are operating right now.

Lance Lambert
Meghan Malas
Lance Lambert, +1
Regional housing market analysisRegional housing market analysis
75 major housing markets where inventory has bounced back

75 major housing markets where inventory has bounced back

Among the nation’s 200 largest housing markets, these 75 metro areas now have active inventory at or above 2019 pre-pandemic levels.

Lance Lambert
Lance Lambert
ResiClub surveysResiClub surveys
Full results Stessa-ResiClub Real Estate Investor Survey

Full results Stessa-ResiClub Real Estate Investor Survey

Among single-family real estate investors, 65% say the most frustrating part of the buying process is finding deals that cash flow—that share is even higher among landlords based in the West (78%).

Meghan Malas
Meghan Malas
Regional housing market analysisRegional housing market analysis
A key housing market analysis to understand your market's current supply-demand equilibrium
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A key housing market analysis to understand your market's current supply-demand equilibrium

ResiClub PRO | Some traditional housing "rules" have struggled in this post-boom environment. However, when it comes to understanding home price momentum, this metric has proven effective this cycle.

Lance Lambert
Lance Lambert
HomebuildingHomebuilding
8 things to know about the current housing market, according to Toll Brothers CEO
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8 things to know about the current housing market, according to Toll Brothers CEO

ResiClub PRO | Toll Brothers CEO Douglas Yearley Jr. spoke at Bank of America’s Housing Symposium in New York City this week. ResiClub was in attendance and took notes.

Lance Lambert
Lance Lambert
Regional housing market analysisRegional housing market analysis
Monthly report: Housing market inventory dynamics in 800+ metros and 3,000+ counties
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Monthly report: Housing market inventory dynamics in 800+ metros and 3,000+ counties

ResiClub PRO | The Lance Lambert Inventory Tracker has been updated to include an analysis based on end-of-May 2025 inventory data for U.S. metros and counties.

Lance Lambert
Lance Lambert
Regional housing market analysisRegional housing market analysis
Inventory is a key housing metric—here’s what state level inventory is telling us right now

Inventory is a key housing metric—here’s what state level inventory is telling us right now

ResiClub analyzed end of May 2025 inventory data just released from Realtor.com.

Lance Lambert
Lance Lambert
Build-to-RentBuild-to-Rent
+1+1
Analysis: Where the single-family build-to-rent market is headed in 2026 and beyond
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Analysis: Where the single-family build-to-rent market is headed in 2026 and beyond

ResiClub PRO research report | Single-family build-to-rent market, as told by 11 charts

Lance Lambert
Meghan Malas
Lance Lambert, +1
Regional housing market analysisRegional housing market analysis
Redfin: U.S. housing market now has 500,000 more home sellers than homebuyers

Redfin: U.S. housing market now has 500,000 more home sellers than homebuyers

The longer we've remained in this strained housing demand environment, the more the number of sellers is outmatching the total number of homebuyers.

Lance Lambert
Lance Lambert
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