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In today’s article, we’re sharing the full results from the Zoodealio-ResiClub Real Estate Agent Survey—Q3 2026. To conduct our real estate agent survey, ResiClub partnered with Zoodealio, a cash-offer platform and iBuyer-management software designed for real estate agents.

Among the 208 real estate agents/brokers who took the survey, nearly half (44%) have been real estate agents for 15 years or longer.

The survey was fielded between August 17 and September 29, 2026. Respondents included real estate agents spanning all regions of the U.S., giving us a ground-level view of seller urgency, seller motivation, leverage shifts, commission structures, and expectations for the next 12 months.

Here’s what the results revealed:

Buyer demand cools, and leverage continues to shift away from sellers

Nationally, a majority (63%) of agents report lower homebuyer demand relative to 12 months ago. The pullback is most pronounced in the Midwest, where 74% of agents reported seeing lower demand. In the Southwest, no agents reported seeing demand pick up, and 66% reported lower demand.

As buyer demand softens,

That share is highest in the Southwest (89%), followed by the Southeast (78%) and the West (74%).

As buyer demand fades, seller urgency is rising. Nationally, 49% of agents say seller urgency is higher than it was 12 months ago, led by the Midwest (60%), Southwest (55%), and Southeast (48%). In these regions, fewer sellers appear willing to wait for conditions to improve.

By contrast, the Northeast looks more stable: 50% of agents there say seller urgency is about the same as a year ago, and half say leverage isn't shifting in either direction.

Agent’s 2027 expectations 

In Q3 2026, 30% of agents surveyed expected home prices in their local market to increase over the next 12 months, down from 39% in Q4 2025. The shift was driven by a rise in agents expecting slight declines (30%, up from 22%), while the share expecting prices to stay flat held steady at 33%. Only 1% of agents anticipate price increases of 5% or more.

Mortgage-rate expectations have moved higher since our last survey. At the end of 2025, most agents were bracing for a lower-rate outcome, with expectations centered on a low-6% range. As 2026 progressed, that view shifted: in Q3 2026, the largest share of agents said they expect rates to land in the upper-6% range over the next 12 months, with far more expecting the average 30-year fixed mortgage rate to hold above the 7.0% range or higher.

Agent confidence weakens, with fewer than half optimistic about the year ahead

Among real estate agents surveyed, 48% describe their business outlook for the next 12 months as optimistic, down from 60% in Q4 2025. Agents in the Southeast remain the most optimistic (62%), while pessimism is highest in the Northeast, where half of agents (50%) describe their outlook as pessimistic. Agents in the Southeast operate in relatively larger new construction markets, which haven't contracted nearly as much as resale volumes over the past four years. Northeast agents, by contrast, rely far more on resale transactions, so they've been hit harder by resale turnover hovering near 40-year lows.

Agent commissions are holding up—but they're still mad at NAR

Sentiment toward the National Association of Realtors remains weak: 59% of agents describe their view as somewhat unfavorable (31%) or very unfavorable (28%), while only 9% express a somewhat favorable (6%) or very favorable opinion (3%) of the trade organization.

Agent compensation structures remain largely similar to the way they were prior to the March 2024 National Association of Realtors settlement: 88% of sell-side deals and 84% of buy-side deals still use fixed-percentage commissions, mostly in the 2% to 3% range. Alternative structures are more common on the buy side but remain a minority.

Meanwhile, about 4% of U.S. agents say they have discussed iBuyer cash-offer options with clients “very often” in the past year. These conversations are most common in the Southeast, where 32% of agents discussed them very often or occasionally, while 83% of agents in the Northeast say they have never discussed them.

Big picture

Relative to the Q4 2025 survey, the Zoodealio-ResiClub Real Estate Agent Survey results from Q3 2026 show a market moving in the same direction, but with softer momentum. Buyer urgency has cooled further, seller urgency has picked up, and the majority of agents (74%) say negotiating power continues to shift toward buyers, though that share is down from 82% (Q4 2025).

At the same time, expectations have turned more cautious: fewer agents anticipate home price increases over the next 12 months, more expect slight declines, and agents now expect mortgage rates to land higher, mostly in the upper-6% range. Agents' business outlook has dimmed as well, with fewer than half (48%) describing themselves as optimistic, down from 60% (Q4 2025). Meanwhile, post-settlement agent sentiment toward NAR remains poor, and commission structures remain largely unchanged.

Top ad disclaimer provided by Lennar:
¹ The estimated capitalization rate (cap rate) is provided for informational purposes only and is based on current market conditions and available data. Actual returns and property performance may vary and are not guaranteed. The estimated cap rate does not account for all factors, such as financing costs, taxes, or future market fluctuations. Interested parties should conduct their own independent analysis and seek professional advice before making any investment decisions. Past performance is not indicative of future results. Lennar makes no guarantee of present or future market conditions. Forecasts, projections and other predictive statements should never be relied upon. You should consult your own accounting, legal and tax advisors to evaluate the risks, consequences and suitability of any real estate transaction. Features, amenities, floor plans, elevations, and designs vary and are subject to changes or substitution without notice. Items shown are artist’s renderings and may contain options that are not standard on all models or not included in the purchase price. Availability may vary. Please contact the school district for the most current information about specific schools. Seller does not represent and cannot guarantee that the community will be serviced by any particular public school/school district or, once serviced by a particular school/school district, that the same school/school district will service the project for any particular period of time. Schools that your children are eligible to attend may change over time. This is not an offer in states where prior registration is required. Void where prohibited by law. Copyright © 2026 Lennar Corporation. All rights reserved. Lennar and the Lennar logo are U.S. registered service marks or service marks of Lennar Corporation and/or its subsidiaries. Alabama Lennar Homes Coastal Realty, LLC. / Arizona Lennar Sales Corp.; HSP Arizona, Inc. ROC 242267B-2; ROC 138431B; ROC 144869A; Lennar Arizona Construction, Inc. ROC 228129B; Lennar Arizona, Inc. d/b/a Lennar Homes ROC 232731B; Lennar Communities Development, Inc. ROC 137295KA / California CalAtlantic Group, Inc. (Responsible Broker: Joanna Duke) #02058246; BMR Construction, Inc. 830955; Lennar Sales Corp. (Responsible Broker: Joanna Duke) #01252753; CalAtlantic Group, Inc. 1037780; Lennar Communities, Inc. 66241; Lennar Homes of California, Inc. 728102 / Florida Lennar Realty, Inc.; Lennar Homes, LLC CBC038894; CGC062343, CGC1518166, CBC1257529, CGC1523282, CBC1260831, CGC1526578, CBC051237; Standard Pacific of Florida GP, Inc. CGC1506052, CGC1517342; U.S. Home Corporation CGC1518911; WCI Communities, LLC CGC031523 / Idaho RCE - 57241 / Maryland CalAtlantic Group, Inc. MHBR No. 128; U.S. Home Corporation MHBR No. 316 / Minnesota Lennar Sales Corp; CalAtlantic Group, LLC, BC736565; U.S. Home, LLC, BC001413 U.S. Home, LLC / Nevada Lennar Sales Corp.; Greystone Nevada, LLC 48844; Ryland Homes Nevada, LLC; Lennar Reno, LLC 64226; Ryland Homes Nevada, LLC 56652 / New Jersey Lennar Sales Corp. / North Carolina Lennar Sales Corp. / Oregon Lennar Sales Corp. #201206464; Lennar Northwest, Inc. CCB #195307 / Pennsylvania Lennar Sales Corp. / South Carolina Lennar Carolinas, LLC / Tennessee Lennar Sales Corp. ph. 615-465-4328 / Utah Lennar Homes of Utah, Inc. / Washington Lennar Sales Corp.; CalAtlantic Homes of Washington, Inc. CALATHW836LR; Lennar Northwest, Inc.LENNAN1893QG / West Virginia US Home Corporation d/b/a Lennar; #WV060106. Date 09/26

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